Key Messages:

Tobacco products kill more than 8 million people every year. Tobacco and related industries must continuously find new consumers to replace the ones that their products are killing to maintain revenue.

Tobacco and related industries’ tactics to market to children and adolescents include:

• Over 15,000 flavours, most of which attract children and adolescents
• Social media influencers and marketing
• Sponsored events and parties
• School scholarships
• Sleek, sexy designs
• Product placement in entertainment media
• Free product samples
• Single stick cigarettes make addiction more affordable
• Selling products at eye level for children
• Product placement and advertising near schools

Aim to create a generation that is free from tobacco and second-hand smoke and the death and disease that they cause.

Break free from the tobacco and related industries’ manipulation by becoming educated on their tactics and the harm caused by their products.

Tobacco use is responsible for 25% of all cancer deaths globally. Use of nicotine and tobacco products increases the risk of cancer, cardiovascular and pulmonary disease.

Over 1 million people die from second-hand smoke exposure every year.

Smoking shisha is just as harmful as other forms of tobacco use.

Smokeless doesn’t mean that it’s harmless. 

Smoking is expensive, and you pay for it with your looks and your health. It causes bad breath, yellow teeth, wrinkly skin, unhealthy lungs and a poor immune system.

Shisha smoke is toxic. It contains substances that cause cancer.

Chewing tobacco can cause mouth cancer, tooth loss, brown teeth, white patches and gum disease.

Everyone must become educated, spread awareness and create a tobacco-free generation.